If you enter interviews with potential team members with the mindset of grilling them, you’re missing out on a wonderful opportunity for storytelling. While learning about job candidates’ capabilities is certainly important, so, too, is providing them with a glimpse into who you are, as well as what it’s like to be a member of the team and what the company is all about. This style of communication, based on authenticity, is apt to be a boon to your hiring efforts.